About us
A new sensorial experience that captivates the senses

Embrace every sensation
Sensory living is more than just haircare—it’s a lifestyle that embraces beauty, celebrates the small joys in life, and values every cherished moment. EAUde1974 transcends the boundaries of a traditional haircare brand, establishing itself as a holistic lifestyle brand. From haircare to body care and beyond, our carefully curated products are designed to elevate your daily routines with sensory delight and luxurious experiences.
We aim to redefine your entire sensory experience. What began as a mission to transform everyday hair routines into moments of indulgence has evolved into a broader vision of enhancing overall wellness. By incorporating enchanting fragrances and focusing on the sensory aspects of our products, we are setting new standards in beauty and wellness, ensuring that every product you use is not just a necessity but a pleasure that enriches your life.
Our idea
At EAUde1974, we transform daily routines into sensory delights. Our idea? Captivating your senses with invigorating scents and stunning designs, making every moment more enjoyable.
Reflecting Water's Timeless Influence
Inspired by the essence of water, EAUde1974 captures the essence of luxury and nature. The name “EAU,” derived from the French word for water, symbolizes vitality and purity—core principles that define our product philosophy. The addition of “de” in EAUde represents a harmonious blend of fragrant oils and water, crafting a sensory experience that delights the senses. With a rich heritage rooted in the hair cosmetics market since 1974, our brand combines decades of expertise with an unwavering commitment to excellence.
Master the art of hair
Elevate your expertise through training that draws on our profound industry knowledge and dedication to exceptional standards.